All press release distribution services are not created equally. The features they offer, the extent of their distribution network, and of course the cost of each service varies. As a result of these differences, you'll notice quite a different response to the press releases you distribute. We've compiled a list of the best press release services below for you to read reviews of other customers as well as post your own reviews. The most expensive service may not be right for your company. Use the table and reviews to choose the best press release service for your needs. 
24-7 Press Release Coupon Code
Save $30 on 24-7 Press Release distribution service with a 24-7 Press Release coupon code. This coupon is valid for their $139 SEO and Media Exposure package. Use the following 24-7PressRelease coupon to get the package for only $109.
24-7PressRelease Coupon Code #1: HR139 <Click to Copy
24-7 Press Release Press Release Distribution
After you have chosen which package you would like, 24-7 Press Release will distribute your press release. The packages do cost money, but in the end the proven positive results that 24-7PressRelease gets for businesses is worth it. 24-7PressRelease is much cheaper than many more press release services, and is much more effective than other types of internet marketing.
Publicity is what makes a business grow – especially an online business. By using the media, you will be taking the first step toward building the traffic that will result in a successful online business. 24-7PressRelease offers a tremendous value for press release distribution service. With the 24-7PressRelease coupon code, their service is even more valuable.
Press Release Services
The digital age has done wonders for the public relations industry. Before the advent of the Internet, in order to send out a press release one had to track down the fax number or physical mailing address of every news desk and individually mail and transmit the message. Today, there are press release services to take care of that.
In the past, it was very difficult for small business owners and individuals without top public relations contacts to broadcast their message to a wide audience. Press release services came about to meet the need of those individuals by leveling the playing field.
Why use a distribution service?
Press release services enable you to bypass the time-consuming task of sending out press releases by distributing your press release via their automated system. Press release distribution services have wide distribution channels that include media sources such Google News, The New York Times, USA Today, Yahoo! and many more. The Internet allows for nearly instant distribution to far more media outlets than any single person could ever contact on their own.
Journalists, investors and the general public rely heavily on reputable newswires for their information. Using a press release service is a guaranteed way to ensure your message is communicated to the widest audience possible. News desks and every day citizens use the Internet to source their news information. It has become increasingly important for businesses to improve the online visibility of their press releases. Using a distribution service enables your press release to be optimized for all the top search engines.
Highlight your words
Everyone wants their press release to stand out from the crowd. Many press release distribution services provide extras and upgraded services such as bolded text, active hyperlinks, and even the ability to include a company logo or an applicable image. The simple act of adding a hyperlink to your press release could instantly drive traffic to your company’s webpage.
Target your readers
Some press releases are intended for a very specific audience. If you want your message to be delivered to the exact people who are seeking certain information, it’s best to target the distribution. Press release distribution services allow you to indicate the industry or category that best fits your message. This ensures that journalists at the proper news desks – the journalists who are looking to write a story about your type of business – will be more likely to see it. Targeting your distribution also ensures that people who type certain words into a search engine will see your press release.
Fee or no fee?
Top press release services come at a cost. Like most everything, press release distribution services can range in cost from free to thousands of dollars. Individuals and smaller business might opt for a mid-range one time only/ad-hoc service, while larger companies, looking for wide and frequent distribution may opt to pay a monthly service fee.
You put a lot of hard work into writing and crafting the perfect press release. Don’t let all that effort go to waste. Ensure your press releases are seen by as many people as possible.
Writing a Press Release That Gets Noticed
Every day, publicists, companies, and ordinary citizens send out tens of thousands of press releases to the newswire. Of those press releases, some seem to stick while others fall by the wayside. Some people are convinced that throwing together some flashy marketing words and blasting it to the media in a press release will automatically drum up the type of support and excitement necessary for a good news story. Unfortunately, it doesn’t work that way. The truth is that there is an art to writing a good press release.
Why a press release?
Press releases are very common in the very traditional field of public relations. The goal of a press release is to curry favorable media attention and publicity for your goods, products, or service. Press releases can be used to publicize anything and everything from public events, product launches, job promotions, earnings reports, or even reputation management.
Deliver more than just facts
In the past, businesses wrote press releases to deliver bare facts. The hope was that a journalist would be intrigued enough to write a story about the event mentioned in the press release or at least mention it in passing. Today, you have to face the facts that the media is a very fast-paced entity and no one has time to develop a story from your random press release. The Internet has caused journalism to move at a very rapid pace. Whatever you are attempting to say in your press release needs to be informative, succinct, well written, a most importantly, it needs to have an angle.
Choose a good angle
“So what’s your angle?” Press releases that get noticed almost always have a clear angle. An “angle” is the direction or slant from which your press release is presented. Essentially, the best way to determine your angle is to ask yourself the important question, “Why should anyone care about this?” It’s important to know the answer to that question in order to write a press release that gets noticed. If you don’t know why anyone should care about your announcement, then why are you announcing it?
Press releases that get noticed do so because they are written in such a way that makes the announcement relatable to whoever reads it. For example, a press release announcing that actor Michael J. Fox is starting a new company, might also mention that may people know Fox from when he starred as Alex Keaton on the popular family sitcom, “Family Ties.” Just a simple turn of a phrase can help readers of your press release feel like the story is more interesting.
Follow the press release “rules”
The quickest way to have your press release go unnoticed is by not following the proper format. Using the proper press release format ensures your press release is presented in a professional tone. Every press release should include the following sections:
• Headline – Much like a news story, this section is the first thing people will see. Use this as both a summary and a marketing blurb.
• Dateline – This section contains the date of the press release and generally, the city and state from which the release originated.
• Introduction – This is the first paragraph of a press release and should contain introductory information and introduce the who, what where, when and why.
• Body – This is the main text of a press release.
• Boilerplate – This “about” section is used to get the audience up to speed with neutral information on the individual, company or organization issuing the press release.
• Close – The symbols “###” should go at the end of a press release to indicate the close. These symbols should always end after the boilerplate.
• Contact info – This section contains media contact information for the issuing party. Standard inclusions are name, email address, mailing address, and phone number.
Nail the headline and introduction
When it comes to making an impact, there are two sections of a press release where you can really get the reader’s attention: the headline and the introduction. Treat these two sections like you would a story in a newspaper. Newspapers specialize in writing headlines that cause the reader to pick up the paper. In the digital age, great headlines are what cause us to click through and read the entire story. When writing your press release, choose a headline that informs, but also intrigues.
Press releases aren’t very long, so it’s important to pack as much valuable information as possible into the introduction. Don’t just announce facts. In stead, present the facts in a way that draws the reader in. Tell a good story.
It’s important to give your press release the same treatment as any other marketing document. A well-written, professional yet personable press release will always stand out from the crowd.
Compare press release services all in one place.